As a public sector communication and media professionals, this is an opportunity to stay connected and develop effective digital and social media campaigns.
This morning masterclass has been designed to help public sector communicators plan and implement the right digital marketing tactics to drive awareness, create buy-in, action and advocacy at the right stage of engagement in the campaign.
The course will equip you with the knowledge on how to plan your digital campaigns and social media activity and most importantly, how to report your results using the right measures at each stage of the digital marketing behaviour change funnel.
After completing the course, you will be able to:
This course is only available via Westco Academy at this price to public sector professionals. If you are from the private sector, please contact Tiffany St James at Transmute to make a booking direct.
About the trainer
Tiffany St James
This course will be led by Tiffany St James, Westco's digital and social media strategist and Associate Director of Digital. She has trained over 10,000 people in digital skills in the last 5 years and has run her own consultancies for 18 years, awarding her Most Influential Woman in Digital Strategy Consulting 2020.
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