---
title: All about influencer marketing
description: The latest information and strategies for running effective and impactful public sector campaigns.
image: https://www.westcocommunications.com/hubfs/iStock-1313649311%2010.47.54%20am%20(002).jpg
---

[![76_92_Westco_logo_FC_safe_area_RGB - Magdelie Fourie-1](https://www.westcocommunications.com/hs-fs/hubfs/76_92_Westco_logo_FC_safe_area_RGB%20-%20Magdelie%20Fourie-1.png?width=242&height=96&name=76_92_Westco_logo_FC_safe_area_RGB%20-%20Magdelie%20Fourie-1.png "76_92_Westco_logo_FC_safe_area_RGB - Magdelie Fourie-1")](http://westcocommunications.com/)

FREE GUIDE

# All about influencer marketing

The latest information and strategies for running effective and impactful public sector campaigns.

[ Download your free guide now ](https://www.westcocommunications.com/all-about-influencer-marketing#download-assets)

## Download now!

Your free guide will be sent to your email.

## With this guide you will be able to:

 

|  | Brief, source and book influencers |
| --- | --- |
|  | Design a strategy that works |
|  | Evaluate the campaign   |

[ Download now ](https://www.westcocommunications.com/all-about-influencer-marketing#download-assets)

![Influencer marketing doc_005](https://www.westcocommunications.com/hs-fs/hubfs/Influencer%20marketing%20doc_005.jpg?width=1536&height=1181&name=Influencer%20marketing%20doc_005.jpg "Influencer marketing doc_005")

> “Thanks to Westco our influencer marketing campaign was a great success. We received not only great reach and engagement but also positive sentiment towards the campaign and user-generated content from our residents. Westco also helped us evaluate our campaign effectively with a campaign tracking survey to chart attitudes and behaviour.”

 - Lynette Dixon, Senior Digital Communications Manager, Richmond Council

Westco, 2022

[mailto:hello@westcocommunications.com](mailto:hello@westcocommunications.com) <https://www.linkedin.com/company/> 

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