Westco Academy training course How to write a great communications strategy

How to write a great Communications Strategy

with Westco Executive Director of Communications, Simon Jones

Thu 10 October 2024
9.30am - 1pm
£95 + VAT
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Communication is a vital tool used in strategies, campaigns, and day-to-day conversing with team members and stakeholders. 

Join us in this content-packed online course with Executive Director at Westco, Simon Jones. Over the course of a morning, he will unpack what makes an effective communication strategy, how to align your work programmes to organisational priorities, and developing campaigns to deliver on your objectives. 

Key outcomes include: 

  • horizon scanning
  • use of insights/research to guide communication strategies
  • using communication to make a positive influence within your organisation
  • how to prioritise and evaluate outcomes from campaigns
  • develop strategic thinking and skills

This course is perfect for:

Current Heads of Communications and people who aspire to take on the role.

About the trainer: 

Before entering the public communications sector, Simon worked as an editor and journalist for national newspapers in the Uk. Since then, he has worked at Director level in communications, policies and strategy for over 14 years. During that time, for four years, he was the Chair of LGcomms, the professional development body for local government communicators. 

If you would like to get in touch, use our nifty form below.

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