Join Lynette to discover how to get the most out of your email marketing software to target different audiences and automate content.
Want to learn how to develop your own email marketing strategy? Through the use of case study examples, let us show you how to enhance your own email marketing strategy by moving away from using it only as a broadcast tool.
Lynette will show you how to use email as a campaigning tool where you can target different audiences in different ways while automating content.
Lynette Dixon is Westco’s Senior Digital Communications Manager. She started her career in global media and events centred around sustainable development. During her time at Westco, she has specialised in using digital communications to engage with different audiences. Lynette focusses on strategic digital campaigns, social media management, content strategy and email marketing/automation.
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