---
title: Westco Academy -  Leadership in local government communications
description: In this free webinar, join Professor Paul Willis at Westco Academy as we explore the leadership challenges confronting professional communicators working in local government.
image: https://www.westcocommunications.com/hubfs/WA_Stars-1.png
---

[![](https://www.westcocommunications.com/hs-fs/hubfs/76_92_Westco_logo_FC_safe_area_RGB-1.jpg?width=5161&height=2050&name=76_92_Westco_logo_FC_safe_area_RGB-1.jpg)](https://www.westcocommunications.com?hsLang=en-gb)

![498_3 - WES_Westco_Academy_Leadership_in_local_gov__event_page_photo](https://www.westcocommunications.com/hs-fs/hubfs/498_3%20-%20WES_Westco_Academy_Leadership_in_local_gov__event_page_photo.jpg?width=3601&height=1801&name=498_3%20-%20WES_Westco_Academy_Leadership_in_local_gov__event_page_photo.jpg "498_3 - WES_Westco_Academy_Leadership_in_local_gov__event_page_photo")

### [Leadership in local government communications](https://www.eventbrite.co.uk/myevent?eid=170009907209)

with Professor Paul Willis

---

21 October 2021 

4.30 - 5.30pm

FREE

Some additional information in one line

Some additional information in one line

Some additional information in one line

Join Professor Paul Willis as we explore the leadership challenges confronting professional communicators both within our teams and across the challenging context of local government. We'll introduce different ways of thinking, to positively impact and enhance your leadership skills.

 

**We will discuss:**

- the changing landscape in a ‘Living with Covid’ world and what demands this places on communication leadership
- how do we play the role of ‘Trusted Advisor’ when it comes to supporting senior leaders
- the wider skills and competencies needed in a modern communication leadership role
- how to gain more influence within your organisation

This will be a Q&A discussion event so there will be plenty of opportunities to ask questions.

 

**About Professor Paul Willis**

A former board level public relations practitioner who has provided strategic counsel to a range of organisations and brands operating in the private, public and NGO sectors. Now combining this practical experience with academic insights to inform the delivery of innovative education programmes and research projects.

- Specialties: working in partnership with communication professionals and other senior managers to improve practice and add value to their organisations.
- Bespoke and co-created executive education programmes for senior practitioners.
- Research that informs practice, policy and teaching.
- Co-author of Strategic Public Relations Leadership (2013, Routledge).
- Appointed to the Government's Future Communication Council by the Cabinet Office and Prime Minister's Office.
- Visiting Fellow at the Department of Management Communication, The University of Waikato, New Zealand.
- Member of the Editorial Advisory Boards of the Journal of Communication Management and the Asia Pacific Public Relations Journal.
- Jointly awarded the National Communication Association 2012 PRIDE Award for Outstanding Contribution to Public Relations Education.

&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;a href="https://www.eventbrite.co.uk/e/digital-tactics-to-drive-behaviour-change-tickets-139902206265" rel="noopener noreferrer" target="_blank"&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;gt;

Sign up now

&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;lt;/a&amp;amp;amp;amp;amp;amp;amp;amp;amp;amp;gt;Buy Tickets on Eventbrite

![placeholder_200x200](https://static.hubspot.com/final/img/content/email-template-images/placeholder_200x200.png "placeholder_200x200")

## Something powerful

### Tell the reader more

The headline and subheader tell us what you're [offering](https://www.westcocommunications.com/academy/leadership-in-lg-comms#) and the form header closes the deal. Over here you can explain why your offer is so great that it's worth filling out a form for.

Remember:

- Bullets are great
- For spelling out [benefits](https://www.westcocommunications.com/academy/leadership-in-lg-comms#) and
- Turning visitors into leads.

Some additional information in one line

If you would like to get in touch, use our nifty form below.

Get in Touch

×

### Contact Us

© 2026 Westco[Privacy policy](https://www.westcocommunications.com/privacy-policy?hsLang=en-gb)[020 7641 5242](tel:+442076415242)[hello@westcocommunications.com](mailto:hello@westcocommunications.com) [![](https://www.westcocommunications.com/hs-fs/hubfs/images/Creative-Moment-Awards-2019-Winner-Badge-land.png?height=29&name=Creative-Moment-Awards-2019-Winner-Badge-land.png)](https://creativemomentawards.co/2019-winners/) ![](https://www.westcocommunications.com/hs-fs/hubfs/Westco%20ISO%20logo-1.png?height=29&name=Westco%20ISO%20logo-1.png) ![](https://www.westcocommunications.com/hs-fs/hubfs/images/PRmoment-1.png?height=29&name=PRmoment-1.png) ![](https://www.westcocommunications.com/hs-fs/hubfs/CIM-Awards-logo.png?height=29&name=CIM-Awards-logo.png) [**](https://twitter.com/Westco_Comms?lang=en)[**](https://www.linkedin.com/company/westcocommunications)

[[fa icon="chevron-up"]](https://www.westcocommunications.com/academy/leadership-in-lg-comms#)

![](https://www.facebook.com/tr?id=1116549245030298&ev=PageView&noscript=1)