Start your journey with AI in Public Sector Communications. Discover foundational strategies for identifying use cases, selecting activities, and launching successful pilots.

AI has the potential to transform local authority communications, making it easier to engage with communities, streamline processes, and enhance the impact of your messaging. This half-day course on the Basics of AI in Communications is designed to provide UK public sector teams with a practical introduction to AI, showing you how to start leveraging this technology effectively in your role.

You’ll learn how to identify relevant use cases that align with your communication goals, select the most impactful activities, and pilot AI initiatives that bring real value to your team and stakeholders. From research and copy support to personalising engagement, this session will give you a clear roadmap for integrating AI responsibly and efficiently in your communication approaches.

Join us to build foundational AI knowledge and take your first steps in implementing AI solutions that drive results for your local authority.

This course is for you if you:

• want to explore how AI can improve local authority communications
• need guidance on selecting the right AI use cases for your team
• are interested in piloting AI projects in a low-risk, high-impact way
• aim to enhance engagement increase efficiency with AI tools
• seek to future-proof your communications with emerging technologies

Here is what you can expect from this course: 

• an overview of AI basics tailored to local authority communications
• practical insights into identifying impactful AI use cases
• step-by-step guidance on planning and launching an AI pilot
• best practices for selecting and evaluating AI activities
• a roadmap for integrating AI into your communication approaches
  
  

About the trainer: